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The brain ‘rules’…

I’ve been reading Brain Rules by John Medina, and I can’t recommend it enough. It covers John’s 12 brain rules (from exercise, to sleep to stress, etc.) that you should really consider as part of your daily life.

book_dvdBy way of background, I originally wanted to become a neurologist when I went to college. My undergraduate degree was in Neuroethology mixed with a minor in Psychology. Go ahead, look up neuroethology, I’ll wait :)   Actually, don’t look it up – I can sum it up as basically understanding behavior based on the way you are wired. So, John’s book smacks right into the type of stuff I really was interested in.

When I learned that biology wasn’t really my cup of tea, I then went into computer science and got my master’s degree in neural networking / artificial intelligence. It turns out, you can mimic a lot of what I learned in neuroethology for patterns of intelligent computer processing (see my blog post below about the use of genetic algorithms in supply chain planning as an example).

It turns out, that you can apply a lot of this same learning to people. And that’s exactly what brain rules set out to do. I hope you enjoy it…

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